Norton Motorcycles is roaring back to life under TVS Motor Company’s ownership, and the first glimpse of its future has arrived! Spotted testing in near-production form with TVS Managing Director Sudarshan Venu at the helm, the 2025 Norton V4 superbike is set for a grand unveiling at EICMA 2025 on November 4. This marks the first all-new motorcycle since TVS acquired Norton in 2020, blending British heritage with cutting-edge tech. Here’s a peek at what this exciting new V4 brings to the table.
A Fresh Design for a New Era
The Norton V4 spotted on test showcases a bold evolution, moving away from its predecessors with a sharper, more aggressive look that’s ready to turn heads.
Striking Styling and Modern Touches
The V4 boasts a redesigned fascia with sleek LED headlights and daytime running lights (DRLs), paired with aerodynamic fairings that scream performance. Its muscular stance, highlighted by a streamlined body and sporty lines, signals Norton’s intent to compete in the high-performance superbike segment. Though still in prototype form without final paint, the bike’s aggressive design hints at a premium, track-ready machine.
Premium Components
The V4 rides on fully adjustable USD front forks and a rear monoshock, likely from high-end supplier Öhlins, ensuring precise handling. It features 17-inch wheels with disc brakes at both ends, equipped with Brembo components for top-tier stopping power. The setup promises a balance of agility and stability for both road and track.
Powertrain and Performance
While exact details remain under wraps, the V4 is poised to deliver thrilling performance with advanced engineering.
Mysterious V4 Engine
Speculation points to a 1200cc V4 engine, potentially producing 185 bhp at 12,000 rpm and 125 Nm at 9,000 rpm, based on Norton’s existing V4SV and V4CR models. Paired with a six-speed gearbox and a bidirectional quickshifter, it’s built for seamless power delivery. The engine is expected to incorporate modern fuel mapping for efficiency and compliance with emissions standards.
High-Tech Electronics
The V4 is likely to pack a long list of electronic aids, including cornering ABS, traction control, and multiple riding modes (Wet, Road, Sport), making it versatile for varied conditions. A TFT display with smartphone connectivity and navigation is anticipated, aligning with premium superbike trends.
TVS’s Strategic Vision for Norton
TVS’s acquisition of Norton for Rs. 153 crore in 2020, followed by over Rs. 1,000 crore in investments, is bearing fruit with this V4. While the bike will debut globally, India will see it later, with smaller 350-450cc models planned for 2026-2028 to rival Triumph and Royal Enfield.
India Launch Timeline
The V4 will likely arrive in India as a Completely Built Unit (CBU) by late 2025, benefiting from the India-UK Free Trade Agreement, which slashes import duties from 100% to 10%. Local production at TVS’s Hosur plant will focus on sub-500cc models initially, with the V4 serving as a halo product to establish Norton’s premium image.
Pricing and Competition
Expected to be priced above Rs. 40 lakh in India due to its premium positioning, the V4 will compete with the Ducati Panigale V4 and BMW S 1000 RR. Its high-end components and British heritage make it a niche offering for enthusiasts.
| Feature | 2025 Norton V4 |
|---|---|
| Launch Date | November 4, 2025 (EICMA) |
| India Price (est.) | Above Rs. 40 lakh (CBU) |
| Engine | 1200cc V4 (est.), liquid-cooled |
| Power (est.) | 185 bhp @ 12,000 rpm |
| Torque (est.) | 125 Nm @ 9,000 rpm |
| Transmission | 6-speed with quickshifter |
| Key Features | Cornering ABS, TFT display, Öhlins suspension |
| Weight (est.) | ~193 kg |
| Wheels | 17-inch, disc brakes |
Why It’s a Big Deal
The 2025 Norton V4 is a bold statement of TVS’s ambition to revive Norton’s legacy. With its striking design, high-performance credentials, and advanced tech, it’s poised to make waves globally before hitting Indian shores. Enthusiasts, get ready—this superbike is set to redefine Norton’s place in the premium segment. Keep an eye out for its EICMA debut.